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Google Is Still In The Game - And I’m Glad

by Mark on August 3rd, 2007

Corey Boles at CNNMoney tells us;

“Google Inc. (GOOG) remains “very interested” in participating in the Federal Communications Commission’s upcoming radio spectrum auction, according to the person at the company responsible for its wireless strategy.

Chris Sacca, who is head of special initiatives at the Mountainview, Calif., Internet company, said that despite not getting all the rules for the spectrum sale set in their favor, he remains interested in bidding.”

Check this out - “There will definitely be a new entrant in the auction, I don’t know if they’ll succeed. There’s an opportunity for an incumbent to dominate the bidding and keep out a new entrant,” Sacca said.

Thanks to Techmeme we are reminded;

“The Wall Street Journal on Thursday said Google had invested “hundreds of millions of dollars” in the project and was involved in discussions with T-Mobile USA and Verizon Wireless.

The newspaper said the company was seeking to grab a bigger slice of the increasingly important mobile phone advertising market.

Market research firm eMarketer told the paper that the mobile ad industry would be worth $14bn (£7bn) by 2011.”

That’s right - $14 BILLION! I wonder where those numbers will go after 2011???

Technorati Tags - spectrum auction federal communications commission Google Wireless Bid Mobile Phone Advertising Market

POSTED IN: Web Happenings

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