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Isn’t It All Simply Rhetoric?

by Mark on August 2nd, 2007

On one hand we have Google supporting, even glorifying a stance that enhances and improves the consumers’ experiences. On the other hand we have Google researching their own mobile device and even engaging those they’re competing with in its development. In order to make money!

Seems like a master plan to me… also sounds like - what - capitalism? Oh No! Competition? For the telecoms? Oooooh - that’s just gotta piss them off!

What you and I might seriously want to pay attention to? This, from today’s WSJ article;

“What’s interesting about the ads in the mobile phone is that they are twice as profitable or more than the nonmobile phone ads because they’re more personal,” said Google Chief Executive Eric Schmidt at the D: All Things Digital conference in May.

Do you think it’s a market that is either ripe or about to be. After all, check this out :)

Personally, I believe that Amol Sharma and Kevin J. Delaney, the authors of the WSJ article, might be deluding themselves regarding this;

“Google has announced that it may bid for wireless-spectrum licenses at a coming government auction. The Federal Communications Commission on Tuesday approved rules addressing some of Google’s concerns about the sale.

If it owned spectrum, Google might turn into a phone operator itself. However, such a project would take years to come to fruition and cost billions of dollars. For now, Google has to work with existing cellphone operators to get its mobile products to consumers.”

I wouldn’t count on anything taking years if “they” don’t want it to. That can certainly be overcome.

Technorati Tags - Cellphone Ad Market Mobile Ad Market Google Cellphone Google Mobile Device Google Wireless GPhone

POSTED IN: Personal Thoughts

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